Articles by: Doug Ridley
Doug Ridley

Doug is Vital's Director of Content and Social Media. He also has a personal blog where he writes about summer camp marketing.

The Secret to Yellow Pages Advertising Success

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Brand Development -

Published April 1, 2015 Three years ago we would have told you that the Yellow Pages was dead—heck we even wrote a post about it.

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Top 3 Reasons Why Your Website Needs Videos

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Video Production -

Video has become one of the most important tools in an inbound marketing strategy.

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5 Tips for Getting Your Business Started on Foursquare

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Foursquare -

For background on Foursquare for Business, check out this post: https://foursquare.

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“Above the Fold” Debunked: The New Way to Convert Visitors

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Strategy -

The term “above the fold” comes from the newspaper industry, where papers are often folded in half and displayed to only show the top half of the paper.

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A Checklist to Optimize Your LinkedIn Profile

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Brand Development -

There’s no question that LinkedIn is the social network for professionals.

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Top 3 Tips for Creating Content During Your Next Event

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Social Media -

Every fall, Vital’s content team partners with the New Hampshire Film Festival to provide a 360 degree view of the event from the perspective of the artists, filmmakers, indust…

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Vital Welcomes Crystal Paradis to the Team

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News & Culture -

Over the past year Vital’s content team has become an essential asset to our clients.

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Five ideas to keep your blog active

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Blogs -

Transcript Someone’s probably told you that your business needs a blog. And they were right; it’s important. But a lot of businesses come to us with the same issue.

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