Articles by: Scott Prather
Scott Prather

10 Unbelievable Designs That Get Us Up in the Morning

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Web Design - When you look at a website, do you ever think about how it got there? Do you ever think about how the images are placed, how the typography is chosen and how it’s laid out in such a way?...

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The 10 Best Gifts For Your Favorite Website Designer or Developer

The 10 Best Gifts For Your Favorite Website Designer or Developer Read More

Vital's Top 10 Everything - The Best Gifts for the Designer or Developer You’re Shopping For. It’s that time of year! Time to buy that perfect gift for that special someone in your life. For the website designer/developer in your life, this can be a daunting task. But don’t worry. We did all the heavy lifting for you....

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What Moves Us: Web Design Inspiration Vol. 2

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Graphic Design - What Inspires Our Website Design Process As a designer for Vital Design, a top web design company based in Portsmouth, N.H. and Boston, MA, I firmly believe creativity plays a major role in the collaboration I have with all of my creative teammates....

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The Importance of Typography, Part 3: Type Conceptualization and Your Website Design

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Brand Development - In Part 1 of this three-part typography series, we learned the basics about typefaces and fonts. In Part 2, we then addressed some of the basic how-to’s of choosing the right typeface for your next website project....

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The Importance of Typography, Part 2: Four Questions to Help You Choose the Right Typeface & Font

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Brand Development - In Part 1 of our three-part typography series, I discussed some of the basics behind typefaces and fonts—what they are, which ones make up the main categories, how they can convey a message, why they matter and how to value them....

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The Importance of Typography, Part 1: Fonts Speak Louder Than Words

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Graphic Design - In today’s digital landscape—more than ever—people are aware of typography, design and how the world looks around them. Gary Hustwit records this in Helvetica, a documentary about how fonts affect our everyday lives. Most notably, Helvetica ushers in the larger conversation about global visual culture, detailing how and why people are progressively more mindful about the visual ...

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Qualities of a Great Graphic Designer

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Graphic Design - What makes a great designer? Is there some secret formula? Where is that sweet 5-step process to becoming a killer designer? Well, sorry to be the bearer of bad news, but there is no such formula. However, when I study and watch successful designers, I see common qualities. Working at a creative agency has proven ...

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