2 min read

5 Tips for Getting Your Business Started on Foursquare

foursquare for business

For background on Foursquare for Business, check out this post: https://foursquare.com/about

Getting your business started on Foursquare:

1. Claim your venue

  • Go to foursquare.com and search for your business’ name.
  • If you find your business, go to the “Claim Venue” link in the right sidebar and follow the instructions to claim your venue.
  • If you do not find your business, there is an option under your search results to “Create This Venue.”
  • The authentication process can be answering the phone that’s on record or getting a code on a postcard mailed to the address on record. (More info here: http://business.foursquare.com/).
  • You now have the ability to see check-in analytics, learn more about your customers and see what people are saying about your business.

2. Get a “Check in Here” window cling

  • Request your window cling here. It’s like a CTA (call-to-action), encouraging visitors to check-in and share your business with their friends.
  • Make it visible! Best place for the decal is right on your front door.

3. Set up a special

  • Foursquare specials are a way of saying thank you for coming to your business or returning to your business. Possible examples:
    • Free appetizer with 5th checkin
    • Percentage off bill with 1st checkin
  • Make sure your staff knows that you’re running a special and what to do when someone wants to redeem a special!
  • Specials that are NOT redeemed are grayed out with an locked symbol.
  • Specials that ARE redeemed will be in color and unlocked.

4. Link your Twitter

  • If you have your Twitter account linked, every time someone checks in and pushes it to Twitter, it will mention your Twitter username instead of just your Business name. A direct link to your Twitter account is much more valuable than hoping someone will search for you.
  • If you have notifications set up, you will see the mention and be able to engage with your customer by:
    • Saying thanks
    • Asking what their favorite dish was
    • Asking for feedback, photos, etc.

5. Share updates

Comment below or find us at @Vital_Design if you have any questions!

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