Marketing Associate
Vital is looking for an organized and energetic associate who is eager to jump in and learn all the ins and outs of working at a fun, fast-paced creative and digital marketing agency.
As an associate, you will be training for one year to transition into one of Vital’s Coordinators (or as we call them, our “Jack of All Trades”), who serve a critical role to the entire Vital team. Our associates work directly with coordinators, account managers, and project managers to complete projects that will help our clients meet their goals. This could be anything from:
- Distributing blog posts
- Tracking client website performance
- Increasing the number of external links to a client’s website
- Populating pages and posting content
- Website QA
- Building pages via the WordPress block editor
While the account managers and strategists help lay out high-level strategies to help clients succeed, you’ll be the person executing and reporting on those strategies, as well as working to help meet project deadlines on a daily and monthly basis. Get ready to dive into the fast-paced world of agency life!
Reviews will be conducted after 3 and 6 months to ensure the associate’s performance is on track.
After one year in the associate role, associates may be offered a coordinator position, which includes taking on more specialty tasks, research, and responsibilities.
Responsibilities:
Work with account managers, project managers and coordinators to execute and report on projects and digital marketing strategies to help clients meet their goals.
Location:
The associate position is on-site. Candidates should be local to the New Hampshire seacoast area and will be expected to commute to our Portsmouth office full-time for their first year.
Technical Skills & Experience:
Have the ability to rapidly learn the ins and outs of our marketing and creative services software systems, including, but not limited to:
- Google Analytics
- WordPress
- Google Tag Manager
- Magento
- HubSpot
- SalesForce
- Moz
- Hotjar
- OptinMonster
- MailChimp
- Gather Content
- JIRA
- And more
You will be responsible for learning how to navigate through each one with the support of the coordinators on each account.
Personal Skills & Abilities:
Applicants should be prepared to commit to one year in this role to learn the ins and outs before transitioning to coordinator ( dependent on performance).
Our strongest associates have excellent time management and communication skills in-person and digitally.
Exceptional attention to detail is a requirement.
Be organized and a great multi-tasker.
A humble, down-to-earth attitude when learning and asking questions in order to grow and contribute to Vital’s process, projects, and strategies.
The ability to take ownership of a task and carry it through to the finish line.
Possess the flexibility to smoothly respond to changing deadlines and priorities.
Be process-focused, with the ability to execute multiple complex projects at once.
Be a reliable team player who is prepared to collaborate and work closely with a vibrant and creative team.
An Ideal Candidate Will:
Be inbound marketing certified (via HubSpot)
Have an understanding of basic digital marketing and website-building related terms and strategies like:
- Blogging
- Search engine optimization (SEO)
- Link building
- Email marketing
- Social media marketing
- Conversion rate optimization (CRO)
- Key Performance Indicators (KPI)
Be proficient in Microsoft Office, particularly Word, Excel and PowerPoint.
Have some comfort with WordPress.
Be familiar with Google Sheets, Google Docs and Google Slides.
Have a working knowledge of Google Analytics and how it can track and measure performance at a basic level. The ability to find trends and patterns within data is a huge plus.
Have knowledge of marketing automation tools such as HubSpot, Pardot, Marketo, Campaign Monitor, and what they do/how they work.
Have knowledge of other inbound marketing tools like Moz, HotJar, SEMRush, Sprout Social, Zapier, CallRail, MailChimp, and Opt-In Monster.
Have some experience with quality testing websites and effectively documenting issues.
Familiarity with the following programs is a plus: JIRA, Gather Content
To learn more about us and apply for this position, go to our jobs page.
If this job opportunity sounds like you, we should chat. Make sure you include a cover letter that highlights why you want to work at Vital and include your salary requirements.
