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Reebok Fithubs
Building Reebok's Onsite Retail Community

Introducing Reebok Showrooms and Fithubs

The Showroom and Fithub, two brand new store concepts that needed a custom user & trainer system built out. The idea is to offer trainings on site that give discounts to the customers enrolled in the classrooms. The trainings would be coached by local fitness influencers looking to build their brand and clientele. Our solution worked two fold; run signup and scheduling for all locations, create a custom store finder front end to help Reebok users find their locations.

Outlet Locator

This is where it all starts. Of all pages we built this was the gateway, the highest trafficked, and the best way to introduce users to the fithubs and showrooms in their area.


Think of this as the destination screen, we introduced a digital whiteboard for posting articles and news about that specific location, and made signing up for an event just a couple of clicks.


Broken out by network or city the Showroom highlights the latest in trends and looks while doubling as a workout studio. Users are funneled into these landing pages based on the network they find themselves in. Nice tactic since it gives users visibility into events, news, and deals in multiple locations.

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