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Web Strategy

Battle of the CMS: WordPress vs. Drupal

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Website Design & Development - Like the Boston Red Sox vs. the New York Yankees, Coke vs. Pepsi and Tom Brady vs. inflated footballs, the WordPress vs. Drupal debate is a never-ending disagreement that may never reach a consensus....

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Vital Launches New Enterprise Website for SIG SAUER – SIGSAUER.com

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Website Design & Development - After more than a year of intense design and development work, Vital is proud to announce it has successfully launched the official new website of world renowned firearms manufacturer SIG SAUER....

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5 Ways to Generate More Leads From Your Website

Online Lead Generation Through Your Website: A Beginner’s Guide For B2B Companies On How It All Works Read More

Digital Marketing - How to Use Inbound Marketing to Generate More Leads From Your Website What if there was a cool machine that could generate more leads for your business and — once you get it firing on all cylinders — dramatically increase your revenue? Well there is. It’s your website....

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6 Reasons NOT To Write a Web Design or Marketing RFP

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Web Design - Looking for the best digital agency to help with web design or digital marketing? If so, then it’s probably time you construct a meticulously detailed inbound marketing, SEO or website RFP outlining the project’s parameters and expectations and then send the web RFP out to a half-dozen or more digital agencies, right? Wrong. Turns out old-fashioned website requests for ...

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How Live Chat Can Help Your Website Generate More Leads

Benefits of Live Chat for Lead Generation Read More

Digital Marketing - Let’s have a little chat about live chat, shall we? For those who may not have visited a business website in a while, live chat service enables companies to reach out to their online visitors and communicate directly with them in real time....

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ALPCO Site Recognized for Award-Winning Website Development

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Website Design & Development - ALPCO is an awesome company that helps make it possible for health care professionals and researchers to make people healthier. And now, they are doing it with an award-winning website! WebAward announced the 2015 winners of their annual website awards this month, and we at Vital are so excited to see the ALPCO site on ...

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How Adding a Phone Number Field Impacted Form Submissions by 47%

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Conversion Rate Optimization - In our quest for conversion improvement, we’re always running A/B tests on ours and our clients’ websites. One of our recent A/B tests was gauging the conversion impact of adding a phone number form field to an ebook landing page. This one change to the form impacted conversions by 47%....

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How We Grew Our Email List Subscription Rate By 97%

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Conversion Rate Optimization - At Vital, we’re always looking for ways to sharpen our skills and improve our understanding of what gets results. Conversion is the ultimate goal of our website, so conversion rate optimization (CRO) is something we’re constantly testing. Recently, we started experimenting with ways to increase our email list subscription rate on our blog and website ...

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