Written by: Emma Pearson
Content marketing is the foundation of any worthwhile social media, SEO, keyword and digital marketing strategy, and we love talking about how it all works together (you might have a hard time getting us to shut up). From blog posts and landing pages to press releases and SEO, we will write, build, design and develop your content marketing strategy from start to finish. We’ve even written a couple of our own posts about the subject (Compelling Content Strategy for your Boring Industry, Content Marketing Strategy when Addressing Multiple Target Audiences, Spruce up your Content Marketing Strategy, Content Strategy and CRO When Everything is On The Line).
Our content marketing tool belt is well-stocked: we are a Hubspot Partner, we are proficient in the Email Service Providers (ESPs) Exact Target, MailChimp and Constant Contact, we have commercial accounts for Sprout Social, MOZ, Marketo and Pardot and we have content marketing retainers that tie them all together under an easy-to-understand, holistic content marketing strategy.
We come up to speed on your business with thorough research and interviews, and we write about it as well as the journalists who cover your industry. How can we say that? Because we hire journalists. Vital currently employs 4 full time writers and that doesn’t include our short-form writing specialists. That’s the way our industry is going these days. Content is the name of the game. Let’s face it though: even Bob Woodward isn’t going to get you to the first page of Google, so we balance our writing team with a steady dose of our SEO and digital analysts to make it all work for your website.
Is your company looking to create search engine optimized content, link worthy landing pages and award winning blog posts? Vital’s team of experienced and highly analytical digital marketers are waiting to kick off your next content marketing campaign.
Improve search rankings with quality content and a holistic approach to your content marketing strategy.